LEGO has announced the release of a new product line called LEGO Fusion, which is a series of sets containing Lego pieces and a special Fusion brick that works with the camera on a mobile device to capture the creation and import it as a virtual model that one can play games and interact with. Each set retails for $34.99 and will be released in August 2014. Learn more fro the press release:
http://www.brothers-brick.com/2014/06/19/lego-fusion-lets-you-transform-physical-models-into-virtual-creations/