This is published by Macmillan. It is eleven hundred pages. They printed in July fifty thousand copies. That is finished. Now they are going to print second edition. Since 1968 they are publishing our Bhagavad-gétä As It Is, and every year they are getting one edition. From the beginning... I think this is the fifth or sixth edition and their business manager, trades manager’s report is that this Bhagavad-gétä is increasing sale, others’ dwindling, because it is presented as it is. We present Kåñëa as Kåñëa. Kåñëa says, “I am the Supreme Personality of Godhead.” We present Kåñëa, the Supreme Personality of Godhead. Kåñëa says, “You surrender unto Me.” We teach people, “You surrender to Kåñëa.” Kåñëa says, man-manä bhava mad-bhakto mad-yäjé mäà namaskuru [Bg. 18.65]. We say, “You become Kåñëa bhakta. You offer worship to Kåñëa.” We don’t change anything. And therefore people are accepting. Adulteration, how long it will go on? You know very well. You are from Delhi. There is a Punjabi halwai (?), in the Chowry Bazaar. You know that?
Guest (4): No, I have heard about it.
Prabhupäda: Because he sells, I mean to say, confectionery made of pure ghee you’ll find always hundreds of customers waiting. And there are many dalda ghee shop not so crowded. Some cheap men are going there. So anything you present pure, there will be automatic customer. And that is being proved. We are presenting Kåñëa as He is, and He is being accepted everywhere, all over the world. But as soon as you make adulteration Kåñëa, manufacture your concoction—“Kåñëa means this, Kurukñetra means this,” all nonsense talk—immediately lost. Why should we do that, adulteration? There is no business adulterating. So many scholars, so many swamis, they have simply presented adulterated. Just like even Mahatma Gandhi says, “The Kurukñetra means this body.” And where he got this meaning? Where is the dictionary meaning? You should speak something which must be authorized. Where is the dictionary where Kurukñetra is explained as this body? And Kurukñetra station is still existing. People are going to Kurukñetra for religious performances. Kuru-kñetre dharma-kñetre. Why should I interpret Kurukñetra, “the body”? This is going on. So that will not be effective. It may be effective, a few person, somebody’s admirer. But it will not go far above that. But if you present as it is, it will be accepted by any real inquirer.